Shopping centre WiFi that names the footfall — and proves it to tenants.
One login, the whole centre.
A shopping centre can finally name the shopper, with POPIA-compliant guest WiFi over the access points you already own, proven across 430+ South African venues. One login covers the whole centre, so a shopper is recognised on every level without filling in a new form. Every retailer gets its own branded, isolated network, so guest, staff and back-office traffic never mix. And the same login can do more — an offer lands, keyed to exactly where they’re standing.
What are you here to solve?
Four ways into shopping malls. Pick the one that sounds like your week.
The guest WiFi Purple already proves
On Purple, removing sign-in friction lifts genuine data capture by around 20% — one login, one profile, recognised across the whole centre.
One login, the whole centre
Unified Accounts give a shopper a single identity across every level and retailer — created once, at any venue on the estate. No repeat forms, no junk data.
Footfall you can finally name
Location Analytics maps footfall, dwell and zone-to-zone flow across levels from the access points you own — lookers vs buyers, repeat-visit rate, anchor-tenant attribution.
Every tenant in its own bubble
Multi-tenant isolation keeps each retailer’s traffic separate with a branded splash per store; guest, staff and back-office never mix.
Family-safe by default
Shield blocks adult and objectionable content before it loads and enforces safe search across the whole centre — and we arrange Friendly WiFi certification with it.
Compliant, self-serving
ISO 27001 / 9001 certified; GDPR, CCPA and POPIA aligned; 400+ CRM connections (Salesforce, HubSpot, Klaviyo) over your existing hardware. Shoppers view or delete their own data by self-service — privacy requests that never reach your legal team.
And the same login can do more than connect. Step inside for ten seconds.
The ten seconds your shopper never notices.
A first-time shopper connects.
A branded centre welcome, one tap — recognised on every level, no form per store. An anonymous visit becomes a known, opted-in shopper.
The returning shopper, recognised.
Recognised centre-wide, not re-asked — even if they first signed up at another venue on the estate. As they dwell near a unit, Beyond can trigger the offer keyed to exactly where they’re standing.
The centre floor team, on the map.
Role-scoped access to a live footfall map — a lost-child page answered, a tenant’s power zone proven, a contractor revoked the moment their job closes.
Your shopper never noticed the tech. Your team never lifted a finger.
One login for the whole centre turns footfall into a named, opted-in shopper list — and Location Analytics turns every level into the footfall proof a premium rent is built on, over the hardware you already own.
Deployed, integrated and supported on the ground
Beyond runs and supports live WiFi estates across South Africa — deployed, integrated and kept POPIA-compliant on the ground, not from a call centre in another timezone. Your shopping malls run on the same team that keeps 430+ venues online.
Across our estates we've delivered 11.9M+ guest logins and 1.9M+ POPIA-compliant opt-in records — first-party data that turns a login into a relationship.
Built on Purple — the platform trusted by some of the world's biggest brands, proven across 80,000+ venues in 90+ countries. We make that foundation yours.
What Beyond adds with your CRM & leasing
The first-time shopper
They connect once and are recognised across the whole centre; when they dwell near a unit, Beyond can trigger the offer keyed to where they actually are — a flash sale for that store, not a centre-wide blast.
The returning shopper
Recognised centre-wide, not re-asked. Beyond can wire your loyalty scheme so the perk they’ve earned follows them level to level.
The leasing & marketing team
Beyond can turn dwell-and-footfall into a tenant-ready report — which unit got the traffic, which promotion moved it — the hard proof behind a premium rent or a service-charge line.
The centre-management floor team
Passwordless, role-scoped access; a lost-child page or a footfall dispute answered from the live map; and a contractor’s access revoked the instant their job closes.
The pop-up & seasonal tenant
A branded splash and its own isolated bubble stood up in minutes for a Christmas pop-up, then torn down clean.
You keep your CRM, your leasing systems, your retailers’ own tills and your access points. Beyond integrates with what you already run and isolates each tenant rather than touching them. No forklift upgrade.
Where this venue fits
Connect
- Branded captive portal in 25+ languages
- Frictionless entry on hardware you own
- Network health & coverage analytics
Capture
- Guests choose to share their details — and mean it
- Verify — the digital bouncer that blocks fake emails
- Sync to 400+ CRMs (Salesforce, HubSpot, Zoho)
Engage
- SecurePass frictionless auto-connect
- Location & time-triggered journeys
- Insight Surveys — Engage only
Power-Ups for this venue
Bolt-on licences that switch on more without a new platform:
- AI Shield
- Insight Surveys
Where to go next
The Purple features underneath
Frequently asked
Can each retailer have its own branded login?
Yes — multi-tenant isolation gives every store its own branded splash and separate traffic on the shared network.
How do I prove footfall to a tenant?
Location Analytics reports footfall, dwell and zone flow per unit — the hard proof behind a lease renewal or a service charge.
Do shoppers log in at every store?
No — Unified Accounts recognise them once across the whole centre, and a profile created at any other venue on the estate works here too.
Is browsing family-safe?
Yes — Shield filters inappropriate content before it loads and enforces safe search, and we arrange Friendly WiFi certification with it — a recognised family-safe badge for the centre.
Do we have to replace anything?
No. Beyond integrates with your CRM and leasing systems and runs on the access points you already own.
See the whole centre recognise one shopper.
Book a 30-minute walkthrough and leave with a mapped rollout for your CRM and a tenant-ready footfall report.