The Digital Handshake

Unified Accounts

Login once, connect everywhere.

A single profile across your whole estate or brand family — no repeat forms, no junk data, and guests can view or delete their own data by self-service.

What it does
  • One identity across every site and brand
  • Kills the 12-field junk-data form
  • Around 20% more genuine data once sign-in friction goes

Comes with the Engage tier.

What it needs

The honest constraints

An estate on Purple

One login only spans the venues that run on the platform — roll-out order matters, and we plan it.

The Engage tier

Estate-wide recognition ships with Engage.

What we do

One identity, every touchpoint

Purple recognises a shopper or member across your whole estate after one login. Beyond can wire that single identity into your loyalty and CRM — so the offer, the basket and the perk follow them from site to site, not just visit to visit.

Built on Purple. Deployed, integrated and supported by Beyond.

Login once, connect everywhere.

See Unified Accounts in your venue